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Do some listings really need professional photos?

September 19, 2016  •  Leave a Comment

It's a fact - you're going to get some listings that aren't as big as others and you may think "hmm, after this sells I may only make $500" and then you convince yourself that the listing doesn't need professional photos. But here's the reason why that listing does need professional photos.

When going to look for a home or to sell their current home people will start searching for "how to pick the real estate agent right for you". And then they are given advice on how to look for an agent:

  • Talk with recent clients.
  • Pick a winner. -Awards such as Realtor of the month or year
  • Select an agent with the right credentials -specializing in residential or commercial 
  • Research how long the agent has been in business. 
  • Look at their current listings.
  • Ask about other houses for sale nearby

So you get that listing that is only going to net you $500 and you decide to spend $100 for professional photos and only make $400 net profit. How does this help you with the list above and in the long run? Here's how:

  1. You now have a client that will brag about you for hiring a professional photographer to photograph their home.
  2. You put yourself in an elite class of agents who use professional real estate photography
  3. Your personal brand looks uniform and more professional. - You never want a client to look at your listings and see that you favor someone else's listing by providing only professional photos to the higher profit houses. 
  4. You make their listing stand out from the others in the same price range.
  5. When comparing agents, a seller will contact the agent who has the most presentable image and or brand.
  6. See #1 - you've made your client feel important to you.

For those of you who want to be able to have professional photos for these listings or to add professional photos to an existing listing for re-marketing. I offer a package for $75 called:

The 7 Highlights (1 picture of each)

  • Front exterior
  • Back exterior
  • Master bedroom
  • Master bath
  • Kitchen
  • Dining
  • Living room
  • All edited and provided within 24hrs via google dr. or photo cd

I want to help your listing become a buyers home!





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